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  始終心系寧夏大地、情牽寧夏人民，3次到寧夏考察指導，對寧夏經濟社會發展作出重要指示。為適應區域經濟社會發展需要，深入學習貫徹考察寧夏重要講話精神，奮力譜寫中國式現代化寧夏篇章，持續擴大寧夏國家葡萄及葡萄酒產業品牌的影響力，助力寧夏國家葡萄及葡萄酒產業開放發展綜合試驗區建設，促進寧夏葡萄酒產業鏈高質量發展，定于2025年4月—10月舉辦“2025國際大學生葡萄酒文創藝術設計大賽”，現面向國內外優秀文化創意設計愛好者征集寧夏葡萄酒優秀文創作品。本屆大賽旨在通過葡萄酒文創藝術設計大賽，打造出更多融藝術、設計和寧夏國家葡萄及葡萄酒產業文化于一體的作品，推動寧夏地區葡萄酒產業的發展和升級。大賽活動安排如下：
  General Secretary Xi Jinping has always been concerned about the land of Ningxia and the people of Ningxia,and since the 18th CPC National Congress General Secretary Xi Jinping has visited Ningxia three times to provide guidance and made important instructions for the economic and social development of Ningxia.In order to meet the needs of regional economic and social development,deeply study and implement the spirit of General Secretary Xi Jinping's important speeches during his visits to Ningxia,strive to write a chapter of Chinese-style modernization in Ningxia,continue to expand the influence of the brand of Ningxia National Grape and Wine Industry,help the construction of the Comprehensive Pilot Zone for Open Development of the National Grape and Wine Industry in Ningxia,and promote the high-quality development of Ningxia's wine industry chain,the"2025 International University Student Conference"will be held in April and October 2025 To promote the quality development of the Ningxia wine industry chain,the"2025 International Student Wine Creative Art Design Competition"is scheduled to be held in April-October 2025,and is now open to domestic and foreign excellent cultural and creative design enthusiasts to collect excellent creative works of Ningxia wine.The aim of this competition is to promote the development and upgrading of the wine industry in Ningxia by creating more works integrating art,design and the culture of Ningxia's national grape and wine industry through the Wine Creative Art and Design Competition.The program of the competition is as follows:
  大賽主題Theme of the contest紫色暢想·創見未來Wine to Share·Future to Inspire
  組織機構Organizational structure
  指導單位：中國高等院校影視學會、寧夏回族自治區文化和旅游廳、寧夏賀蘭山東麓葡萄酒產業園區管委會、寧夏文學藝術界聯合會。
  主辦單位：銀川科技學院、寧夏廣播電視臺。
  協辦單位：寧夏旅游投資集團、寧夏黃河云融媒體中心、寧夏廣播電視臺公共頻道、寧夏廣播電視臺全媒體廣播中心、寧夏廣播電視臺絲路傳播中心、中國高校影視學會微電影與微短劇專委會、寧夏民間文藝家協會、寧夏美術家協會、寧夏電影電視家協會、寧夏賀蘭山國家森林公園、寧夏旅游協會旅游商品分會、寧夏志輝源石酒莊、寧夏立蘭酒莊、寧夏留世酒莊。
  支持媒體：人民日報、新華社、光明日報、學習強國、央視新聞、中國日報、中國新聞社、中國教育報、中國青年報、中國教育電視臺、寧夏日報、寧夏廣播電視臺、央廣網、環球網、中國教育在線、中青校園、抖音、快手、嗶哩嗶哩、小紅書、豆瓣、黃河云視、寧夏新聞網、新消息報、華興時報、寧夏法制報、銀川日報、銀川晚報、銀川電視臺、銀川新聞網、鳳凰教育、網易新聞、騰訊新聞、新浪微博。
  Directed by:China Association of Film and Television in Higher Education,Department of Culture and Tourism of Ningxia Hui Autonomous Region,Management Committee of Ningxia Helanshan Donglu Wine Industrial Park,Ningxia Federation of Literary and Art Circles.Organizer:Yinchuan Institute of Science and Technology,Ningxia Radio and Television.Co-organizer:Ningxia Tourism Investment Group,Ningxia Yellow River Cloud Fusion Media Center,Ningxia Radio and Television Public Channel,Ningxia Radio and Television All-media Broadcasting Center,Ningxia Radio and Television Silk Road Communication Center,Microfilm and Micro-sketch Special Committee of China College Film and Television Society,Ningxia Folk Literature and Artists Association,Ningxia Artists Association,Ningxia Film and Television Artists Association,Ningxia Helan Mountain National Forest Park,Tourism Merchandise Sub-committee of Ningxia Tourism Association,Ningxia Zhihui Yuanshi Winery,Ningxia Lilan Winery,Ningxia Liushi Winery.Supporting Media:People's Daily,Xinhua News Agency,Guangming Daily,Learning Power,CCTV News,China Daily,China News Agency,China Education News,China Youth Daily,China Education Television,Ningxia Daily,Ningxia Radio and Television Station,CCTV Network,Global Network,China Education Online,China Youth Campus,Jitterbug,Shutterbug,Beebeep,Xiaohongshu,Douban,Yellow River Cloud TV,Ningxia News Network,Xinxin Newspaper,Huaxing Times,Ningxia Legal News,Yinchuan Daily,Yinchuan Evening News,Yinchuan TV,Yinchuan News,Phoenix Education,Netease News,Tencent News,Sina Weibo.
  作品征集對象
  Objects of Collection
  國內外高等院校熱愛設計的在校大學生College students who are interested in design at domestic and foreign universities and colleges.
  04
  大賽日程
  Competition Schedule 1.賽事啟動：4月22日2.作品征集：4月22日—7月10日3.作品初評：8月30日—9月10日4.作品復評：9月10日—9月20日5.公示：9月21日—9月25日6.展覽籌備：9月26日—10月10日7.頒獎盛典：10月中下旬8.作品展覽：10月中下旬開展
  1.Tournament Launch:April 22
  2.Call for entries:April 22-July 10
  3.Preliminary evaluation of works:August 30-September 10
  4.Re-evaluation of works:September 10-September 20
  5.Public Notice:September 21-September 25
  6.Exhibition preparation:September 26-October 10
  7.Award Ceremony:mid to late October
  8.Exhibition of works:carried out in mid to late October
  05
  作品征集類別及要求Categories and Requirements for Collection of Works
  （一）命題類Propositional categories
  1.命題方向Direction of the proposition
  參賽者需圍繞寧夏賀蘭山東麓葡萄酒/酒莊品牌的內容展開設計。Participants are required to develop a design around the content of the Ningxia Helan Donglu Wine/Winery brand.
  2.參賽要求Entry Requirements
  （1）參賽作品需緊扣命題方向，體現寧夏賀蘭山東麓酒莊品牌文化，具有創新性、藝術性和實用性。
  （2）作品形式包括：寧夏賀蘭山東麓葡萄酒酒莊品牌平面包裝設計、文創設計、廣告短片、葡萄酒主題室內外、景觀設計等。
  （3）參賽者需提交作品設計說明，闡述設計理念、創意來源等。
  (1)The entries should closely follow the direction of the proposition,reflect the brand culture of Ningxia Helan Mountain Donglu Winery,and be innovative,artistic and practical.
  (2)The form of works includes:graphic packaging design,cultural and creative design,short advertisement,indoor and outdoor wine theme,landscape design,etc.of Ningxia Helan Mountain Donglu Winery.
  (3)Participants are required to submit a description of the design of the work,describing the design concept,source of creativity,etc.
  （二）非命題類（與葡萄酒主題相關的設計內容）Non-propositional(design elements related to the theme of wine)
  單元一：平面設計單元
  Module 1:Graphic Design Module
  1.參賽內容Contents of Entries
  以葡萄酒文化為主題，通過平面設計形式來展現作品，內容包括平面廣告設計、產品包裝設計與文創產品設計。要求作品內容健康積極向上，可采用手繪或電腦繪圖形式，作品必須為原創，嚴禁抄襲，一經發現取消參賽資格。
  With wine culture as the theme,the works will be presented in the form of graphic design,including graphic advertisement design,product packaging design and cultural and creative product design.The content of the works must be healthy and positive,and can be hand-drawn or computerized.The works must be original,and plagiarism is strictly prohibited,and will be disqualified upon discovery.
  2.參賽提交要求Entry Submission Requirements
  類別
  要求
  作品數量
  作品命名
  平面設計單元（包括平面廣告設計、產品包裝設計、文創產品設計）
  （1）作品尺寸：單幅297mm×420mm（A3大小，橫豎均可），每幅文件大小控制在1M—5M以內；
  （2）分辨率：300像素/英寸；
  （3）提交格式：JPG；
  （4）顏色格式：CMYK、RGB模式；
  （5）數量要求：不限，一人可投稿單幅或多幅組畫，也可多人合作投稿單幅或多幅組畫參賽（每組最多不超過三人）；
  （6）作品提交要求：每幅或每組作品需設計說明一份（提交A3大小版面內），明確闡述創意理念、設計思路和具體內涵；設計說明要與設計圖稿緊密結合。
  單幅作品1件，系列作品不超過3件（含3件）。
  作品命名：學校+姓名+命題/非命題+賽事單元+作品類別+作品名稱+序號；
  系列作品需在作品名稱后加：作品名稱-1、-2、-3，例如：我的創意-1。
  form
  request
  Number of works
  naming of works
  Graphic Design Unit(including graphic advertisement design,product packaging design,cultural and creative product design)
  (1)Size of works:single 297mm×420mm(A3 size,both horizontal and vertical),each file size control within 1M-5M;
  (2)Resolution:300 pixels per inch;
  (3)Submission format:JPG;
  (4)Color format:CMYK,RGB mode;
  (5)Quantity requirements:unlimited,one person may submit a single painting or multiple group paintings,or multiple people may cooperate to submit a single painting or multiple group paintings for entry(maximum of three people per group);
  (6)Requirements for the submission of works:each piece or group of works should have a design description(submitted in an A3-sized layout),which clearly explains the creative concept,design ideas and specific connotations;the design description should be closely integrated with the design drawings.
  1 single work,no more than 3(including 3)works in a series.
  Entry naming:school+name+propositional/non-propositional+event unit+category of work+title of work+serial number;
  For series,you need to add:title of work-1,-2,-3,e.g.My Idea-1 after the title of the work.
  單元二：數字媒體與廣告短片單元
  Module 2:Digital Media and Advertising Short Film Module
  1.參賽內容Contents of Entries
  以葡萄酒文化為主題進行相關推廣、宣傳、品牌建設等方面開展的主題創作均可，自擬或者結合品牌項目進行設計，設計內容包括但不限于微電影、廣告短片、實驗影像等。
  Wine culture as the theme for related promotion,publicity,brand building and other aspects of the theme of the creation can be self-proposed or combined with the brand project design,design content including but not limited to micro-film,advertising short film,experimental video,etc.
  2.參賽提交要求Entry Submission Requirements
  類別
  要求
  作品數量
  作品命名
  數字媒體與影像單元（包括微電影、廣告短片、實驗影像等）
  （1）作品說明填寫規范：為了評審老師更清晰地了解您的設計思路，請嚴格按以下標準填寫：項目背景、設計思路、創新特色；
  （2）視頻作品需提交視頻主體與預覽效果關鍵圖，視頻數量不得超過3條。視頻作品要求分辨率為1080P（1920×1080），提交格式為Mp4，視頻大小不超過300M；預覽效果關鍵圖，提交格式為JPG。
  單幅作品1件，系列作品不超過3件（含3件）。
  作品命名：學校+姓名+命題/非命題+賽事單元+作品類別+作品名稱+序號；
  系列作品需在作品名稱后加：作品名稱-1、-2、-3，例如：我的創意-1。
  form
  stake a claim
  Number of works
  naming of works
  Digital Media and Video Unit(including microfilm,short commercials,experimental video,etc.)
  (1)Specification for filling in the description of the work:In order for the reviewer to have a clearer understanding of your design ideas,please fill in the form strictly according to the following criteria:project background,design ideas,innovative features;
  (2)Video works need to submit the main body of the video and the preview effect key figure,the number of videos shall not exceed 3.Video works require a resolution of 1080P(1920×1080),submitted in Mp4 format,video size of no more than 300M;preview effect of the key figure,submitted in JPG format.
  1 single work,no more than 3(including 3)works in a series.
  Entry naming:school+name+propositional/non-propositional+event unit+category of work+title of work+serial number;
  For series,you need to add:title of work-1,-2,-3,e.g.My Idea-1 after the title of the work.
  單元三：葡萄酒主題室內設計與葡萄酒文旅景觀設計單元
  Unit3:Wine-themedI Interior Design and Wine Tourism Landscape Design Unit
  1.參賽內容Contents of Entries
  以葡萄酒文化為主題進行葡萄酒文化推廣、宣傳及策劃，自擬或者結合項目實踐進行設計，設計內容不限于酒莊規劃、建筑設計、室內設計、景觀園林設計等。
  To promote,publicize and plan wine culture with wine culture as the theme,and to design on their own or in conjunction with the project practice,the design content is not limited to winery planning,architectural design,interior design,landscape and garden design.
  2.參賽提交要求Entry Submission Requirements
  類別
  要求
  作品數量
  作品命名
  葡萄酒空間環境與裝置藝術設計單元（包括葡萄酒主題的室內外空間設計、裝置藝術設計）
  （1）設計范圍：
  葡萄酒酒莊整體規劃設計、葡萄酒展陳空間設計、酒莊環境景觀設計、主題藝術裝置設計（設計范疇包括主體建筑及環境、室內空間、室外環境、裝置藝術）；
  （2）提交作品符合賽事設計主題（葡萄酒文創藝術設計大賽）的作品，充分表達作品設計理念以及創意方案，使用90*120cm（豎構圖）展板版式，上署有方案的平面圖、立面圖、剖面圖、分析圖、效果圖及設計說明等內容；
  （3）透視效果圖提供不少于兩個角度的展示，要能體現作品的整體、局部空間等效果；
  （4）以JPG格式圖片形式提交，圖片分辨率300dpi，顏色格式CMYK，數量1-2張；
  （5）自存設計草圖等設計底稿，以備獲獎后提供與方案相關的所有源文件；
  （6）裝置藝術作品需有選址、并附材料說明）。
  單幅作品1件，系列作品不超過2件（含2件）。
  作品命名：學校+姓名+命題/非命題+賽事單元+作品類別+作品名稱+序號；
  系列作品需在作品名稱后加：作品名稱-1，-2，-3；例如：我的設計-1。
  form
  request
  Number of works
  naming of works
  Wine Spatial Environment and Installation Design Unit(including wine-themed indoor and outdoor spatial design,installation art design)
  (1)Design scope:
  Overall planning and design of wine wineries,design of wine exhibition space,environmental landscape design of wineries,and design of thematic art installations(the scope of design includes the main building and environment,indoor space,outdoor environment,and installation art);
  (2)Submit works that are in line with the design theme of the competition(Wine Creative Arts Design Competition),fully express the design concept of the works as well as the creative program,and use the 90*120cm(vertical composition)panel layout,signed with the program's floor plan,elevation,section,analysis,effect,and design description,and so on;
  (3)The perspective rendering provides no less than two angles of presentation,which should be able to reflect the overall,local space and other effects of the work;
  (4)Submission of images in JPG format,image resolution 300 dpi,color format CMYK,quantity 1-2;
  (5)Save your own design sketches and other design underpinnings in order to provide all source documents related to the program after the award;
  (6)Installation artwork needs to have a site selection and be accompanied by a description of the material).
  1 single work,no more than 2(including 2)works in a series.
  Entry naming:school+name+propositional/non-propositional+event unit+category of work+title of work+serial number;
  For series,you need to add:title of work-1,-2,-3 after the title of the work;for example,My Design-1.
  3.其他參賽說明Other entry instructions
  （1）設計說明：不超過500字的設計說明（設計說明組合、排版于圖面或者效果圖之中）。
  （2）除“數字媒體與影像藝術”單元，廣告視頻內容需提交avi、mp4、wmv、flv等。剩余所有單元作品提交以JPG格式圖片形式提交圖片分辨率300dpi，顏色格式CMYK或RGB。
  （3）作品名稱要以“學校+姓名+命題/非命題+賽事單元+作品類別+作品名稱”來命名；系列作品需在作品名稱后加：作品名稱-1，-2，-3。
  （4）請在截止時間前完成所有作品（命題類、非命題類）提交至賽事指定郵箱，過期將不再接收作品。
  （5）個人參賽：請提交“參賽作品知識產權聲明書”“賽事報名表”（見附件一、二）、學生作品及設計說明合并打成文件壓縮包，郵件主題和壓縮包文件名中統一命名為：高校名稱+姓名+命題/非命題+賽事單元+作品類別+作品數量+聯系方式。
  如以院校為單位：提交“參賽作品知識產權聲明書”“賽事報名表”（見附件一、二）、學生作品及設計說明、學校作品匯總表（見附件三）一并打成壓縮包提交至指定郵箱中。投稿時，務必在郵件主題和壓縮包文件名中統一命名為：高校名稱+XX專業+命題/非命題+賽事單元+作品類別+作品數量+聯系方式。
  (1)Design description:a design description of not more than 500 words(the design description is combined and laid out in a drawing or rendering).
  (2)Except for"Digital Media and Video Art",video content of advertisements should be submitted in avi,mp4,wmv,flv,etc.All remaining works should be submitted in JPG format.All remaining works should be submitted in the form of JPG images with a resolution of 300 dpi and a color format of CMYK or RGB.
  (3)The title of the work should be named as"School+Name+Proposition/Non-Proposition+Unit of the event+Category of the work+Title of the work";for series of works,the title of the work should be followed by:Title of the work-1,-2,-3.
  (4)Please complete all works(propositional and non-propositional)and submit them to the designated e-mail address of the event before the deadline,and no more works will be received after the deadline.
  (5)Individual entries:please submit the"Declaration of Intellectual Property Rights of Entries","Tournament Application Form"(see Annexes I and II),students'works and design descriptions combined into a compressed file,the subject of the email and the file name of the compressed file named uniformly as follows:Name of the university+Name+Proposition/Non-Proposition+Module+Type of work+Number of works+Contact information.Name+proposition/non-proposition+event unit+work category+number of works+contact information.
  If you are an institution:submit the"Declaration of Intellectual Property Rights of Entries","Tournament Application Form"(see Annexes I and II),students'works and design descriptions,and a summary of the school's works(see Annex III)in a compressed package to the designated email address.When submitting,make sure to name the subject of the email and the file name of the zip package as follows:Name of university+XX major+proposition/non-proposition+unit of the tournament+category of works+number of works+contact information.
  參賽報名流程Entry Registration Process組委會指定郵箱提交，將無損壓縮作品文件、報名表及各校信息匯總表提交至大賽指定郵箱。平面設計單元提交郵箱：ptjwcsj001 163.com葡萄酒主題室內設計與葡萄酒文旅景觀設計單元提交郵箱：ptjwcsj002 163.com數字媒體與廣告短片單元提交郵箱：ptjwcsj003 163.comSubmit the lossless compressed work file,application form and summary of information of each school to the designated email address of the organizing committee.Graphic design unit submission email:ptjwcsj001 163.comWine-themed interior design and wine cultural tourism landscape design unit submission email:ptjwcsj002 163.comDigital Media&Advertising Short Film Category Submission Email:ptjwcsj003 163.com
  04
  獎項設置
  Awards命題類：1個單元
  非命題類：3個單元
  金獎（3件）：10000元（共計30000元）+獎杯證書
  銀獎（3件）：5000元（共計15000元）+獎杯證書
  銅獎（9件）：3000元（共計27000元）+獎杯證書
  最佳創意獎（1件）：4000元+獎杯證書
  最具應用價值獎（1件）：4000元+獎杯證書
  最佳指導教師（若干）：證書
  最佳院校組織獎（若干）：獎牌
  所有入圍作品：發放入圍證書
  Propositional category:1 module
  Non-propositional:3 units
  Gold Award(3 pieces):10,000 yuan(total 30,000 yuan)+trophy certificate
  Silver Prize(3 pieces):5,000 yuan(total 15,000 yuan)+trophy certificate
  Bronze Prize(9 pieces):3,000 yuan(total 27,000 yuan)+trophy certificate
  Best Creative Award(1 piece):4000 RMB+trophy certificate
  Most Applied Value Award(1 piece):4,000 RMB+trophy and certificate
  Best Instructor(several):Certificate
  Best Institutional Organization Awards(several):medals
  All shortlisted entries:issuance of finalist certificates
  知識產權Intellectual property rights請參賽選手認真閱讀“參賽須知”，并填寫“參賽作品知識產權聲明書”（見附件1），請手寫簽名，電子版簽字無效。
  參賽須知：
  （一）參賽作者在提交作品前請確保已經閱讀并且愿意遵守相關比賽規則，任何違反比賽規則的作品，主辦方有權取消其參賽資格。
  （二）參賽期間，評委及主辦方會對作品的原創性逐一識別及排查，有權對違反原創規則的作品進行刪除、取消參賽資格及取消已獲獎項等措施，參賽作者需接受并尊重評委及主辦方針對原創性的判定結果。
  （三）參賽者提交的參賽作品均須未被商用或授權他人使用，必須為參賽者原創作品。參賽者不得剽竊、抄襲、盜用、冒用他人作品，且作品版權未移交他人（如作品中含有素材元素非原創部分，參賽者需擁有該素材版權的使用授權許可）。若在比賽或商業應用過程中發生版權糾紛，其法律責任由參賽者本人承擔。
  Please read the"Instructions for Participation"carefully and fill in the"Declaration of Intellectual Property Rights of Participating Works"(see Annex 1),please sign by hand,the electronic signature is invalid.Entry Instructions:(a)Participating authors should ensure that they have read and are willing to comply with the rules of the competition before submitting their works.The Organizer reserves the right to disqualify any work that violates the rules of the competition.(b)During the competition period,the judges and the organizer will identify and check the originality of the works one by one,and have the right to delete,disqualify and cancel the awarded prizes of the works that violate the originality rules,etc.The participating authors should accept and respect the results of the judges'and the organizer's decision on originality.(c)All entries must not have been commercially available or authorized for use by others,and must be the original work of the entrant.Participants must not plagiarize,copy,steal,or fraudulently use the work of others,and the copyright of the work has not been transferred to others(if the work contains material elements that are not original,the participant must have authorization to use the copyright of the material).In case of copyright disputes during the competition or commercial application,the legal responsibility shall be borne by the participant himself/herself.
  大賽解釋權Right of interpretation of the competition本次大賽最終解釋權由大賽組委會所有，其他未盡事宜請咨詢具體聯系人。
  聯系人：
  李老師（平面設計單元）：
  吳老師（葡萄酒主題室內設計與葡萄酒文旅景觀設計單元）：
  周老師（數字媒體與廣告短片單元）：
  附件：1.參賽作品知識產權聲明書.docx 2.2025國際大學生葡萄酒文創藝術設計大賽參賽報名表.docx 3.2025國際大學生葡萄酒文創藝術設計大賽參賽匯總表.docx
  The final interpretation of this competition is the right of the competition organizing committee,please consult the specific contact person for any other outstanding issues.
  Contact:Mr.Lee(Graphic Design Unit):18295670099Mr.Wu(Wine Theme Interior Design and Wine Tourism Landscape)(Design unit):15909516365Mr.Zhou(Digital Media and Advertising Short Film Unit):18095125661Attachment:1.Declaration of Intellectual Property Rights of Entries 2.2025 Participation in the International Student Wine Creative Art Design Competition enrolment form3.2025 International Student Wine Creative Art Design Competition Participation Summary Table

  來源：銀川科技學院

https://mp.weixin.qq.com/s/thbZOejbKhuKx2n91B4epA